Wright Broadcast supported the launch of a new report that revealed more Brits than ever are starting to embrace the single life, and those that do are financially better off for it.
We arranged a series of interviews across UK broadcast media with bestselling author of ‘Hot Mess: Bridget Jones for a new generation’ Lucy Vine and consumer affairs journalist Harry Wallop, to discuss the benefits of being single and why the UK’s singletons are spending less on living costs than those in relationships.
During the interviews Lucy and Harry talked about the importance of removing the stigma associated with being single, and encouraged the nation’s singletons to talk more openly about important issues, such as life choices and finances.
RESULTS – TV coverage with Sky News and back to back radio interviews including BBC Radio Bristol, BBC Radio Lancashire and BBC Radio Leeds as well as a piece on talkRADIO for their Badass Women’s Hour