During the COVID-19 pandemic of 2020 the Government’s ‘Protect the NHS’ messaging had a huge impact on how people approached their health and wellbeing. 

Wright Broadcast partnered with FanClub PR and virtual healthcare provider HealthHero to report how many Brits were left suffering at home in silence during the pandemic in order to avoid burdening their GP’s or putting an unnecessary strain on the NHS’s resources.

We arranged a series of interviews with UK broadcasters with HealthHero’s Medical Director Dr Chris Morris as well as patient case studies to highlight this issue and reassure the nation that there was still support available to them and that nobody should be left suffering with an illness or medical condition during such a turbulent period.

RESULTS: Coverage highlights included news items on the Virgin Radio, Times Radio and talkRADIO Breakfast shows, a syndicated item across the UK Local TV Network and a number of interviews across the BBC network including BBC Radio Kent, BBC Radio Leeds and BBC Radio Solent.